The $1B Pitch
An introduction to 8 core elements of high growth sales pitches.
“Companies that don’t have a well articulated story don’t have a well thought out strategy” said the legendary venture capitalist Ben Horowitz.
Here we introduce to the core elements that fuel $1B pitches. Whether you're a CEO, product leader, marketer, sales leader or consultant, this framework will help you stand out and drive results in today's noisy world.
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LESSON 1
How and why category leaders use narrative strategy

LESSON 2
Story vs narrative

LESSON 3
The 8 elements of high growth narrative strategy
